Welcome to 1% Studio...

1% Studio is the home of art and invention. Based in the Malvern Hills at the heart of rural England for fifteen years, it has been the inspiration for the innovations, art and designs of Malcolm Victory. In summer 2008 he was invited to make a video for the BBC about being an inventor. The short film is available by clicking this link:

http://www.bbc.co.uk/herefordandworcester/content/articles/

2008/06/24/video_nation_inventor_video_feature.shtml

For videos about the dryline see the rotaire dryline page.

Introducing the new Rotaire Dryline...

They say that simplest ideas are the best. In 2006 Rotaire Dryline Limited was set up in order to market a new invention; the washing line cover. It seems incredible that there are over 3 million rotary washing lines (airers, dryers, whirlygigs, call them what you will) out in the British Climate without a rain cover! The Dryline has quickly proved popular all over the UK and abroad because it answers one basic problem: THE WEATHER!

No matter how careful one is when hanging out the laundry, a sudden shower can mean that the washing has to be taken in wetter than it went onto the line. The option is to dry it inside. This causes damp atmospheres and rooms full of wet washing needed for the next day: A NIGHTMARE!

The alternative is to use a tumble dryer. This wastes valuable electricity heating the outside atmosphere and unnecessarily contributes to the global Climate Change we should all be addressing: ANOTHER NIGHTMARE!! Across the European Union tumble dryer use consumes over 1700 trillion kilowatt hours of energy, producing over 70 million tons of CO2 EVERY YEAR!!!

THE ANSWER - Rotaire Dryline

We all know that natural drying is best. The Rotaire Dryline is designed to fit existing rotary airers to provide a weather and bird proof cover which allows air to circulate freely through the washing. A weighted mesh skirt surrounds the durable polyethylene cover, carrying sideways rain clear of the washing. In summer, the Dryline actually accelerates the drying time so that 2 or even 3 loads can be dried outside in a day!

A storage cover is now available so that you can simply fold down the dryer and Dryline together and cover them for storage.

It has also been researched that the cost of tumble drying for a family of four is £80-£100 per year. This means that the Rotaire Dryline will pay for itself within the first 6 months!

Check it out - Rotaire Dryline.